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SumOfUs has changed its name to Ekō and continues to fight for any form of injustice

SumOfUs  a global non-profit advocacy organization and online community that campaigns to hold corporations accountable on issues such as climate change, workers’ rights, discrimination, human rights, animal rights, corruption, and corporate power grab, was launched in 2011 with campaigns targeting Google‘s links to the US Chamber of Commerce, a campaign to thank Starbucks for supporting same-sex marriage in the United States, and calling on Apple to force its suppliers to treat their workers more ethically.

It was not afraid to tell the public also the bad things about Starbucks and many other big companies which did everything to make more profit no matter at what cost for the environment.

With it actions it attracted more members who together managed to bring changes by their petitions. In December 2013, after a week of pressure from SumOfUs members, Zara and major UK retailers Topshop and Asos committed to stop selling Angora from rabbits that were plucked live for their fur. In 2014 they also got Kellogg’s committing to buy only sustainably sourced palm oil.

General view of the townA year later they lobbied Canadian officials to charge Nestlé responsible water rates for drawing water from public lands. Though that company keeps draining the groundwater from a small town in France known for its majestic mineral springs, and pumping out 1.5 billion plastic bottles of water a year. The local community in Vittel knows they soon won’t have enough water to survive, so they’re fighting back…and they need our help.

Boxes with Vittel water bottles stacked at a supermarketThey’re suing to prove that Nestlé is illegally stealing the town’s water, but the water giant has launched its own lawsuits against the community to try and scare them into silence. The legal fees are piling up, and the activists paying for it all out of their own pockets have run out of funds to keep the lawsuit alive.

We’ve jumped in to help this brave, small community before — and now they need our help again. Can you chip in to stop Nestlé stealing their water and draining the town dry?

Nestlé is draining Vittel’s water at a faster rate than it can possibly regenerate. After six years of drought, the local community faces a massive water crisis. And to make matters even worse, the water giant was exposed for dumping chemical and plastic waste at nine illegal dumping sites — ditching enough waste to fill several dozens of Olympic swimming pools!

Instead of cleaning up and rehabilitating the contaminated land, Nestlé sued the farmer who first sounded the alarm about its illegal dumping — trying to scare the entire community from daring to fight back.

But the town isn’t backing down. Instead, brave activists are doubling down on their case. They just hired a new lawyer with the experience necessary to win, but fighting off a corporate power like Nestlé is expensive, and they’ve run out of funds to keep going.

SumOfUs which has changed its name to Ekō has brought a massive mobilization in support of the people of Vittel which already helped stop an environmentally destructive water pipeline project.

Now we can come together to help them at this crucial moment — can you pitch in to help them win?

Published by Marcus Ampe

Retired dancer, choreographer, choreologist Founder of the Dance impresario office and archive: Danscontact-Dansarchief plus the Association for Bible scholars, the Lifestyle magazines "Stepping Toes" and "From Guestwriters" and creator of the site "Messiah for all". - Gepensioneerd danser, choreograaf, choreoloog. Stichter van Danscontact-Dansarchief plus van de Vereniging voor Bijbelvorsers, de Lifestyle magazines "Stepping Toes" en "From Guestwriters" en maker van de site "Messiah for all".

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